• Modern Customer Solution Center and office spaces put into operation
• New presence in Bangkok promotes closer collaboration with partners and customers and underscores tesa's local strategy for Southeast Asia
• Expansion is another important step following the completion of the plant in Haiphong, Vietnam
tesa, international manufacturer of innovative adhesive tapes and self-adhesive product solutions, has opened a new, state-of-the-art customer solution center and office spaces in Bangkok, capital of Thailand. This strategic expansion marks a significant step for tesa to further expand its presence and customer relationships in Southeast Asia. Last year, tesa inaugurated the new production facility in Haiphong, Vietnam. In March 2024, the opening of a new office in Hanoi followed. The new spaces in Bangkok now represent another important milestone on this journey.
Andreas Gunnestrand, Regional Manager for tesa Asia Pacific, says: "Our investments in the new Customer Solution Center and the new office spaces in Bangkok underscore our commitment to the Southeast Asian market. We want to work even more closely with our customers on site, offer tailored solutions for our products, and be able to respond even faster to individual requirements. We are once again emphasizing our strategy of always being close to the market and our customers, which is crucial for success in this dynamic region."
Customized solutions in co-production
The new customer center in Bangkok features advanced simulation and testing capabilities. It is specifically geared towards customers and partners from the automotive, electronics, and home appliance industries. Visitors can test applications with specialized equipment on a total area of 850 square meters, including a 100 square meter laboratory unit. This includes, for example, an oven and a climate chamber for testing adhesive solutions. "By relocating operations closer to our customers, we can offer even faster and more efficient service. At the same time, we are improving our logistical capabilities and can respond more quickly to regional market needs," adds Gunnestrand.
The building housing the new customer solution center and office spaces in Bangkok is LEED Gold certified, just like tesa's production facility in Haiphong. This once again underscores the company's commitment to greater sustainability. This is in line with tesa's ambitious goals of achieving climate-neutral production by 2030 and net-zero emissions across the entire value chain by 2045.